Wildberries began testing the new logo on August 11. The name of the market was written in black lowercase letters on a white background. The logo is still used only at some ordering points and on the company’s international website.
Wildberries updated the logo in test mode: the new identity is present at some collection points (PIU) and on the company’s international website.
The gist of the new logo is that the Wildberries market name is written in a different font – in black letters and on a white background.
The market press service told TASS that they have several options for the new logo, and one of them is being tested. Wildberries clarified that there is still no talk of a major rebranding.
Tatyana Bakalchuk, the founder of the market, spoke about the possible rebranding of Wildberries in the spring. According to her, Wildberries plans to switch brands without a hitch.
Author:
Kirill Bilyk
Source: RB
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