This feature will be available to artists who have had at least 1 thousand streams in the past month.
The recommendation title will inform users that the featured music is an advertisement. This will allow artists to promote both individual songs and entire albums.
The service highlights that 75% of annual streams occur in the first month after a new track or album is released.
The Showcase feature will be available in 30 countries, making this tool truly global.
Spotify’s attempt to launch a paid music promotion tool could be a game-changer in the industry. Not only does this provide new opportunities for musicians to expand their audience, but it also allows listeners to discover new music they might not otherwise know about.
Source: Ferra
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