The company plans to use AI to increase “game development efficiency” and “get games to market faster.” This approach aligns with the growing interest of Meta’s CEO.Mark Zuckerberg joins the game for Quest headsets and the company’s recent move to license Quest* software features to third parties.

Despite selling millions of Quest* devices, Meta* has struggled to attract users to its Horizon* platform and is experiencing significant operating losses, according to media reports. The integration of generative AI is seen as a potential change that offers “dynamic game dialogue, storytelling, and content creation capabilities that could democratize game development.”

*Meta, which is recognized as extremist and banned in the Russian Federation

Source: Ferra

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