The average price of a smartphone in Russia decreased by 20% and amounted to 19.2 million rubles in 2022, Vedomosti reports.
In 2021, the average price tag was 23.3 rubles. At the end of the past were published by Kommersant.
The decrease in the average price is due to the sharp wear and tear of expensive smartphones in Russia, mainly iPhone and Samsung.
This year, Chinese smartphones such as Tecno and Itel began to quickly gain popularity in Russia.
The representative of M.Video-Eldorado raised the decline in the average bill for smartphones. The company sold 15.5 million smartphones last year, 65% of which were Chinese brands. Xiaomi ranked first in sales, Realme second, Samsung third, Apple fourth, and Tecno fifth.
The decrease in the average check was also confirmed by representatives of Tele2, MegaFon and MTS. [Ведомости]
Source: Iphones RU
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