With 200 million monthly users, Pinterest may not seem like a popular social network as Facebook; however, it is an important social platform that has managed to penetrate valuable demographics.
According to company figures, Half of American millennials use Pinterest.
in stronger numbers68 percent of American women ages 25-54 He has been using Pinterest for years, but 40 percent of users are men.
However, it also creates an excellent space for companies to tap into their full potential, and these are three tips for doing so.
This is an option for storing content and having different creative references that can help your company have a defined aesthetic. It’s also possible that this could become a traffic option for merchant accounts. users access their content much faster.
On the other hand, there are boards, which are areas where pins can be arranged more optimally. Up to 100 billion pins can be saved and you can send them to your company account to give each ‘folder’ a custom theme or style.
This is a vital step so that those interested in content on Pinterest can see many more creative aspects. It is possible to include the logo of any Pin made from the page, as well as the web page, in the profile.
This action will also increase your Pin level in search results.
To do this, you must go to: Pinterest settings, scroll down to ‘Profile’ and click ‘Confirm webpage’.
Then copy and paste the text into the HTML of your web page’s homepage and click ‘Finish’.
LINA HERNANDEZ SERRANO
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Source: Exame
