David ZaslavThe general director of Warner Bros Discovery has released a rather curious phrase that undoubtedly puts our pockets. During your participation in the Goldman Sachs event (through Hollywood reporter), the leader said that HBO Max this Too cheap Taking into account the quality of the names offered it. A comment that soon caused noise, because it seems to open the door for the fact that the price of the service rises again in the not too distant future.
The WBD leader took the opportunity to propose an analysis of the entertainment industry. Thus, he appreciated that the quality of the HBO Max catalog promotes important global acceleration. According to Zaslav, next year the stream platform will say that in “150 million houses or more.”
Nevertheless, he also regretted that the proposal of platforms expanded so much, because he believed that this destroyed the public experience. “The market has changed with the presence of so many players. […] When people include their TV, work experience as consumers is terrible. There are too many options in almost all markets in the world. This is how you are ultimately Google ‘, where is it [una serie o película]? “How can I spend from one service to another? ‘,’ How can I get to this platform? he explained.
As part of this scenario, Zaslav believes that the quality of the content is necessary in order to change the situation. But this difference has a cost, and soon it can be reflected in a new increase in prices. “The fact that this quality – and this applies to our entire company, both in cinema and on television and streaming – gives us the opportunity to increase the price. We believe that we are much lower than the priceWe are going to not rush in the field, ”he explained about HBO Max.
A new increase in prices can be in the future HBO Max
The General Director of Warner Bros Discovery is not only pronounced at the future of a new HBO Max price increase. He also spoke about the termination of the general accounts with which other streaming platforms fought for several years. Thus, he ratified the idea Attack common passwordsAlthough he noted the field that the final return has not yet been found in this matter.
“We have not yet begun to insist on the problem of general passwords or in the economic part [del plan]“He explained. In addition, Zasel said that it is difficult to solve the overall use of HBO Max accounts, but they plan to do this earlier than later.
Recall that this year the company announced an addition to an additional member, which allows you to add additional users to the HBO Max subscription to the United States. The same implies the payment of 7.99 additional dollars for including the third party in the existing plan, having the opportunity to add only one in the account. It is still unknown when other international markets will expand.
Firing HBO Max And you will have access to The best series and exclusive films How WireIN Soprano or Dragon’s houseIt includes the entire Warner catalog, Cartoon Network Classics, Great Premieres and the best sport.
As for the price of HBO Max, The last ascent in Spain was recorded in AprilThis field happened with the introduction of an cheap plan with advertising and left the levels of the ordered platform in this way:
- Basic plan with advertising (monthly): 6.99 euros
- Standard (monthly): 10.99 euros
- Premium plan (monthly): 15.99 euros
- Basic plan with advertising (annual): 69.90 euros
- Standard (annual): 109.00 euros
- Premium plan (annual): 159.00 euros
- Max Dazz (monthly, sports addition): 44.99 euros
- Sports addition (monthly, for all plans): 5.00 euros
Source: Hiper Textual
