I solved the mystery of the logo on the invitations at the autumn presentation of Apple

Just the day before yesterday, Apple officially announced the autumn presentation, at which we will be shown new iPhones, Apple Watch and maybe something else.

In the invitation to this event, the Apple logo is made up of dust, and many are struggling to figure out what this clue is alluding to. Do you think there is no hint in the picture? No matter how!

Tips from Apple in invitations to autumn presentations of different years

Over the years, the Cupertinos intentionally (or accidentally) left hints in their invitations to the presentation of new devices:

👉 For example, in 2016, in anticipation of the new iPhone 7, Apple sent out an image with blurry lights. It was a direct allusion to the portrait mode, which appeared in the 7th generation iPhone.

👉 Before the presentation of 2020, we looked at the apple logo painted with a brush. Already during the event to introduce the iPad Air 4 with support for Apple Pencil 2.

👉 The use of six colors in the logo by invitation in 2021 meant the use of six colors of the updated iMac.

👉 The “Hi, Speed” slogan on the invitation in 2020 almost directly suggested that the new iPhone 12 will receive 5G support.

And here we see the 2023 invitation, in which the Apple logo is created from some kind of dust. What would that mean? What can Tim Cook and Co. tell us?

Some believe that the apple logo in the picture is created from titanium dust, which directly alludes to the titanium frames in the design of the iPhone 15 Pro. But this is too thick a hint.

I think it’s a little trickier.

So my version is like this: dusty Apple logo hints at the new USB-C port that will replace Lightning, and which will constantly chip off A LOT of DUST.

Screen, memorize, stock up on toothpicks. In 12 days you will see that I was right.