Anabar Market Sales Management System, founded by Cian people, created Anabar JSC; This structure is necessary for the company to carry out the pre-IPO procedure. In the future, the owners are considering selling the company to a strategic investor or going public.
LLC “Dynamics”, the legal entity of “Anabara”, changed ownership in November. Since November 7, 100% of this LLC belongs to JSC Anabar, registered on October 9, 2023, it follows from the data of the Unified State Register of Legal Entities. The general director of the joint-stock company is Petr Markov, co-founder and director of the Anabar service.
Markov told RB.RU that Anabar is going through the pre-IPO procedure on the Alfa Investments platform until the end of November and is attracting a new round.
“To sell shares we became a public limited company. We are creating a holding company JSC “Anabar”, which will own “Dynamics” LLC (we sell software licenses) and “Kinetics” LLC (we provide services). The further goal is an IPO in 2026,” said the Anabar co-founder.
Markov also added that the company faces the task of becoming “strongly profitable” in 2025 and showing a profitability of 30%.
- According to the Kontur.Focus system, at the end of 2022, Dynamics LLC received a net profit for the first time since its founding in 2020, the figure amounted to 958 thousand rubles. Founded in 2022, Kinetika LLC (as of November 8, 20% belongs to Anabar JSC, 80% to Pyotr Markov) completed the first year of operation with a net profit of 442 thousand rubles.
Markov called his task “providing liquidity to investors” so that they can return money to investments. “To do this, the company must be sold to a strategist in 2024-2025 or enter an initial public offering in 2026,” he explained, adding that the parameters of the IPO are unclear now, but the company hopes that the shares grow 6-7 times in three of the year.
How is Anabar’s Pre-IPO going?
- From Anabar’s investor presentation, to which RB.RU has access, it follows that during the pre-IPO the company intends to raise 225 million rubles. The startup offers 36 thousand shares at a price of 6,250 rubles each. The entire company is valued at 938 million rubles.
- By the end of 2024, the project foresees revenue of 1 billion rubles (editor’s note: the revenue of Dynamics LLC at the end of 2022 is 35.9 million rubles, of Kinetika LLC – 2 million rubles), a end 2025 – a profit of one billion rubles.
- Anabar also offers investors a put option to buy back its shares at a price of 7,250 rubles in four years, if at that time the company does not go public (IPO) or is not acquired by a strategic investor.
Alfa Investments launched the startup’s placement in October 2023 and will last until the end of November this year, reports RB.RU Head of Capital Markets Transactions, Retail Investment Business, Alfa-Bank Maria Davydovskaya.
“We see great interest from investors in this placement and, in general, attention to this type of product from a wide range of our clients,” Davydovskaya noted. “To make the product available to as many users as possible, we equal the minimum participation amount to the cost of one action: 6,250 rubles in this case.”
The last three years have shown a growing interest on the part of companies in carrying out Pre-IPO, he points out General Director of the Rounds investment platform Anton Utekhin.
“If in 2021-2022 the volume of transactions carried out through Rounds was 396 million, this year only through our platform transactions worth 683 million rubles were carried out. Taking into account the situation we see, we can assume that the total volume of transactions, excluding captive transactions on investment platforms of registrars, for this year will be 850 million rubles,” the expert considers.
Utekhin also added that recent cases involving CarMoney and RBT companies show Pre-IPO as an opportunity to build a path for the company’s transition from private equity transactions to public offering, and as an opportunity to finance developments through obtaining social capital.
Vladimir Chernov, global analyst at Freedom Finance considers that the growth prospects for demand for Anabar products are high. The rapid growth of the Russian e-commerce market against the background of growing demand for goods from abroad following the departure of foreign companies from the Russian Federation and the low base effect of previous years will have a positive effect.
“Given the rapid development of the e-commerce market, demand for the company’s solutions will also grow, so its IPO in 2026 cannot be ruled out,” the expert concluded, answering the question about the company’s prospects. Anabar IPO.
About the company
Anabar offers tools that allow you to automate promotion and analysis in the markets. The company performs competitive analysis and helps sellers manage their business based on metrics. You will also be able to see changes in prices, demand and assortment, evaluate margins, profitability, supply volume and logistics costs.
The company was founded in 2020 with the own funds of the founders: Peter Markov, who was previously responsible for the development of Cyan in the regions of Russia, and Pavel Tarasov, who headed Cyan’s ML and data science department.
In 2022, Anabar attracted the first investments worth 65 million rubles from IT integrator First Bit and 13 business angels. The entire company was valued at 275 million rubles and the money was planned to be used for the development of new products.
Author:
Anastasia Marina
Source: RB

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