The share of Russian fashion companies in shopping centers increased by an average of 20 percentage points after the massive departure of Western brands, writes Vedomosti citing Pavel Lyulin, vice-president of the Council of Shopping Centers.
He did not give absolute figures. However, it is clarified that the share of foreign stores in Moscow shopping centers of regional and super-regional format was 50.3% in 2021, and at the end of last year it decreased to 36.4% (a drop of 13.9 percentage points ), added partner Nikoliers Anna Nikandrova.
For example, in the capital’s Metropolis shopping center the proportion of foreign tenants decreased by 26 percentage points and reached 43%. Melon Fashion Group (MFG, brands Zarina, Befree, Love Republic, Sela, Idol) opened and moved (to large stores) more than 200 stores last year, clarifies a representative of the group. The sites were also changed to better ones within the shopping center.
- Previously, 54% of Russians said they would like to see new “strong” national brands emerge instead of the return of international ones. Among those who want new Russian brands to appear, 55% are men and 54% are women. Most of them are 45 years old or older. The smallest number of people expecting “strong” Russian brands is among Russian residents aged 18-24 (36%).
Author:
Karina Pardaeva
Source: RB
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