The Russian mass segment clothing brand Martlet attracted an investment of 100 million rubles and announced its transformation into a group of companies. This was reported to RB.RU by a Martlet representative.
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The transaction was carried out in 2023 and the money was contributed by private investors. The funds will be used to expand the range, as well as to develop a new direction: supporting new brands.
For the latter, Martlet was transformed into a group of companies. It should be noted that this format “will create a platform for cooperation with independent Russian brands, their support and financial advice.”
“Martlet is ready to fully or partially buy small brands with interesting stories and new categories. In exchange, young brands will have access to a wide range of services: from financial and legal consulting to accounting and strategic planning,” the statement says.
This is not the company’s first investment. In the fall of 2021, Martlet raised $300,000, which it used to enter the markets, and in the summer of 2022 it closed a second investment round for $500,000.
- The Martlet brand was launched in 2019 by Artem Semenov. The company makes clothing for women between 25 and 40 years old. The brand is represented on the Lamoda, Ozon, Wildberries, Yandex Market markets, as well as on the Woss and Offprice offline networks. The company’s website remains the main sales channel.
- According to the Kontur.Focus system, as of July 2022, 86.4% of Martlet LLC belongs to the founder Artem Semenov, 9.6% to the investor of one of the previous rounds Akhmed Akhmedov, 4% to the owner of the store of Red+ medical clothing Maxim Andrianov.
- The company’s revenue at the end of 2023 amounted to 96.2 million rubles (compared to 57 million rubles in 2022), net profit – 1.6 million rubles.
Author:
Anastasia Marina
Source: RB

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