Shares of South Korean companies associated with the popular television series “Squid Game” fell due to negative reviews of the second season of the series, released on Netflix on December 26, according to data from the KOSDAQ exchange.
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Shares of marketing company Artist United, whose largest shareholder is the series’ lead actor Lee Jung-jae, fell 30%, hitting the daily limit. At the close of KOSDAQ, the company’s shares were trading at 13,000 won.
Meanwhile, shares of Wysiwyg Studios, one of Artist United’s investors, fell 25.3% to 1.39 thousand won at the close of trading.
Shares of one of Netflix’s partners, Korean production company Dexter Studios, fell 24% to 7.88 thousand won.
The second season’s approval rating from critics and viewers on review aggregator website Rotten Tomatoes was 84% and 63%, respectively. In comparison, the first season’s approval rating was 95% among critics and 83% among viewers.
“The second season of The Squid Game sets bigger, more ambitious goals, but does little to achieve them. he continues the story [начатую в первом сезоне]but it does little to develop it in its seven hours,” New York Times television critic James Poniwozik wrote in his review.
The third season of the series is expected to premiere in 2025.
Author:
Anastasia Kossakovskaya
Source: RB

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