Sunday growth, popularity of wireless models and sound quality, comfort and design is associated with increasing interest. According to Ekaterina Ixanova, President of the Telekom and Gadgets Department of M. Video Eldorado Group, consumers are increasingly choosing their headphones as part of the brand ecosystem and the premium segment is demanded more thanks to the positive offers of the manufacturers.
The leaders of the sales market are financially Apple, JBL, anonymous producers, Huawei and Samsung. AirPods continues to see demand due to the popularity of the Apple ecosystem and the high sound quality. JBL strengthens the location thanks to a wide range of wireless models. The budget segment is supported by anonymous brands and Huawei and Samsung attract buyers at the expense of TWS Dushniks with good autonomy and appropriate integration with other devices.
In quantitative sense, anonymous manufacturers, HOCO, JBL are managed by their own retailer brands and Redmi. Cheap models are in demand between the mass mass.
Source: Ferra
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