Google has just destroyed the best function of his AI before throwing it around the world

Google destroyed one of the most important functions that he declared during I/or 2025. The company confirmed that it will insert advertising in IA mode, a new function that promises to revolutionize the web. As he made with his search engine, now Google can saturate with advertising the results offered by users of artificial intelligence.

In the record published on your blog, Google reported that he activates advertising in IA modeThis new function, controlled by twins, uses expanded reasoning to improve the search and offer more accurate results. AI uses a personal context to adapt to your needs and is able to communicate with self -government agents.

No matter how good it may sound, the truth is that AI mode will not become the evolution of traditional searchesAt least not what Google used for us. If you once thought, why you do not find what you need on the results page, this is because advertisers have priority. Google leaves the first slots to those who pay, so you must go downstairs to avoid them.

With a change in the search, controlled AI, Google plans to show advertising, although more integrated:

If necessary, advertising may appear below and integrate into the answers of the AI ​​mode. For example, someone can use the artificial intelligence mode to search “How to create a website for small business with unlimited resources”. They will receive a full response with step by step, tips and recommendations on how to choose a product, contact your audience, up to tests and launch.

In some cases, the creator of websites can be a great next step, so it is possible that we show a useful announcement that can help them start. From there, they can ask questions to study possible business ideas, what content they should develop, and even know their target audience.

Google already inserts advertisements in your summary of artificial intelligence

Although the idea of ​​placing advertising in artificial intelligence mode can be annoying to many, the truth is that Google is already doing this in its summary of artificial intelligence. For several months, technological He began to demonstrate ads in AI reviewsA function that offers general descriptions of AI in search.

“We found that people who interact with AI reviews are more satisfied with the search results,” Google says in the publication in October 2024. “People found advertising useful because they can quickly contact the relevant companies, products and services to take the next step at the moment when they need them.”

For nowAdvertising in artificial intelligence mode will be displayed only to users of the United StatesThis function remains exceptional to this market, and there are no details about its arrival in Spain and Latin America, although this is the fact that the advertising strategy will be reproduced to other markets.