Beeline analysts reported that interest in the metropolitan area is an important increase in the interest of Esim technology. According to the data received, the number of subscribers using electronic SIM cards in Moscow and Moscow has increased more than three years in two years. At the same time, last year, the number of users increased by more than 140%.
Almost 64% of ESIM support devices used by subscribers are smartphones. The most popular devices among them are iPhone models, then Samsung and Xiaomi devices. The iPhone 11 continues to be the leader among certain models despite its gradual decrease as the new smartphones are released.
The use of ESIM also affected the activity on the internet. In the first seven months of 2025, mobile traffic consumption by users of this technology increased by 49% compared to the same period last year. The biggest increase in consumption was recorded while visiting web pages through browsers that make up 21% of total traffic and 17% of instant messengers. Social networks occupy 11%.
Esim allows you to quickly bind the mobile communication halls without visiting the halls. To activate the number, it is sufficient to select the tariff on the operator’s website and to confirm the identity through public services, and the process itself takes less than 10 minutes.
Source: Ferra
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