iPhones imported to Russia through parallel imports have fallen in price by 30%, Izvestia writes.
The iPhone 13 Pro Max for 1 TB cost 245,990 rubles in re:Store a month ago, and now it costs 179,990 rubles. Other charges also fell in price, including the base one for 128 GB (almost 20 thousand rubles).
Similar prices are set in MTS, Citylink, Svyaznoy and other stores.
The decrease in prices was due to the fact that stores have established a stable supply of parallel imports. Also, the price tag of education has a strengthened ruble exchange rate.
We are offering a price reduction for the iPhone. This is due, among other things, to the appreciation of the ruble.
David Borzilov, Sales Director of MegaFon
In the gray market, iPhone prices have also fallen. iPhone 13 Pro Max 128 GB can be bought for 80 thousand rubles. The 1 TB version costs no more than 115 thousand rubles. [Известия]
Source: Iphones RU
