Names can be used for both personal accounts and public groups and channels. The auction for the best usernames takes place at https://fragment.com. We looked at some names that caught our interest.
For example, putin username (at the time of publication) can be purchased for $825. This is about 50 thousand rubles at the current exchange rate.
If anything, there is an option and putin2. It already costs 767 dollars (about 47 thousand rubles).
Now the most expensive username on the platform is nike. It is offered for 28,350,432 rubles.
Ownership of these collectible names is secured in the immutable TON registry. Owners can add multiple nicknames to their personal account, group or channel. Each name can be accessed with @username on Telegram or outside of Telegram using links such as username.t.me and t.me/username.