Yesterday, Mark Gurmanwell-known Apple expert confirmed that the company from Cupertino is developing at least two home robots. If Apple Vision Pro seems incredible to you (and it is), we may have a new one in the future humanoid robot with an apple on his chest. Robotics could be new key field for Applealthough, as already happened with the Apple Car, everything could end in nothing.
At the moment Gurman talks about two robots: A movable screen on your desktop and a more advanced mobile robot that can follow you around the house. And yes, both focused on houseworkan industry with fragmented industry control.
At that time Apple competition more focused on industrial robots for commercial tasks. As is usually the case with most innovations, they intend to first pass through the professional sphere and then then democratize technology for the home..
What kind of competition does Apple face in this sector?
Meanwhile, the market is filled with very diverse and interesting options. Apple has many competitors because Other companies such as Tesla and Amazon have joined the purely robotics companies.. They smelled blood before Apple, and the e-commerce giant, for example, already has a home robot on the market.
Others, such as Boston Dynamics, have been researching and implementing options for the industrial sector for many years. Do you know the robot dog that is so popular on the Internet? It’s from Boston Dynamics! The options are very varied, as are the goals. Robotics can be used in many different fields, so the current catalog is diverse.
Here are the most important robotics projects today:
- Boston Dynamics: Founded in 1992, it is one of the oldest and most advanced in the industry. His grosso This production of industrial robots, although for some time now the company has begun more humanoid projects focused on home robotics. Watching their promotional videos on YouTube is, to put it mildly, interesting and addictive.
- Amazon: The online sales giant has also been researching and developing robots for some time. Your options focus on the home. and they have a clear connection to your personal assistant Alexa. Amazon’s first robot was launched in 2021 in the US as a home assistant and watchman.
- Tesla: The electric vehicle maker also wants a piece of the robotics market. Tesla is developing humanoid robot named Optimusthe prototype of which was presented in 2021. His goal, according to Elon Musk, is to complete boring household tasks.
Amazon and Tesla in Apple’s sights
When you see a panorama, the most normal thing is to think that Apple’s main competitors are Amazon and Tesla. These are two large companies that want to fill the domestic market with their robots – a goal that, according to the aforementioned source, they share with the creator of the iPhone.
Apple should pay attention to the work of both, study the market and set goals for itself. But it won’t be easy because when we look at Tesla and Amazon’s options, we’ll find a gigantic discrepancy.
Amazon launched Staryour home robot, in 2021. Since then, it has only been available in the US for approx. 1000 dollars. What does Astro do? Amazon wants you to be the butler of the house, transport small items, interact with the environment and to communicate with people. All this is from them Height 42 centimeters and with a limited loading area.

The abyss later we find Tesla s Optimus Gen 2, his humanoid robot prototype. Again, he is intended to be the butler of the house, but with a completely different dynamic. Its design is similar to that of an ordinary person: it can walk, pick up objects independently, and delicately perform the most precise tasks. He is closest to the heroes of the famous film “I, Robot”.
Unfortunately, Tesla has not yet put this robot up for sale, although it has set a price that is between $25,000 and $30,000. Optimus Gen 2 is an advanced prototype, but not a true commercial product.
Apple has many paths in robotics, several challenges and a delay compared to its competitors, which will give it the opportunity to learn about the mistakes and successes they are making.
Source: Hiper Textual

I’m Ben Stock, a highly experienced and passionate journalist with a career in the news industry spanning more than 10 years. I specialize in writing content for websites, including researching and interviewing sources to produce engaging articles. My current role is as an author at Gadget Onus, where I mainly cover the mobile section.