Year [2023 fue histórico para Apple ya que supero a Samsung y fue la marca que más smartphones vendió en todo el mundo](Samsung is now taking the No. 1 spot from Apple, which is no longer the best-selling mobile phone brand) was one of the few brands to improve its 2022 results. But the waters appear to be returning to normal and, At least for February, Samsung managed to be number 1 again.

Data comes from a report Counterpoint resonant Korea Economic Daily. Although this is true This result is slightly wrong because in February, Samsung launched the Galaxy S24, their best device of the year.

Apple loses first place after five months of leadership

Although Apple lost the No. 1 spot for the month of February, the company and iPhone outsold its Korean rivals for 5 consecutive months. So we’ll have to look at data for the entire first quarter of the year to see who has the last laugh.

Samsung narrowly surpasses Apple in February sales

According to shared data; Samsung sold 19.69 million smartphones worldwide in February. These sales figures enabled the Korean company to regain first place in the world rankings and gain a 20% share of total sales.

For your part, Apple managed to sell 17.41 million iPhones A few million less than its Korean rival through February. This puts Apple in 2nd place in the rankings with an 18% market share in sales.

The truth is that despite the decline, Apple should be quite happy with the sales of its iPhone series, which is nothing like the global recession the market is experiencing. Apple and iPhone also triumphed in Europe, beating Samsung for the first time in a long time, so good news overall.

It seems that the demand for the iPhone 15 is higher than that of the iPhone 14, causing sales to continue to increase. There’s still a long way to go to see who will be No. 1 in 2024, Apple or Samsung. If we take into account that Apple still needs to introduce the iPhone 16 at the end of the year, this will give a new impetus to sales in the last quarter of 2024.