The coming year will be quite busy for Warner Bros., which is preparing to merge. hbo max With Discovery+, a new entertainment offering to compete with Netflix, Disney+ and Prime Video to try to attract as many users as possible.
after what Warner Bros. To report its third quarter 2022 results, the company told investors and analysts that HBO Max’s streaming service combined with Discovery+ developments in the United States available in the springand not in the summer of 2023, as previously announced.
In principle, their descent into the remaining territories continues with the known history. and therefore will not reach Europe until 2024.
However, this merger of Discovery+ and HBO Max, the two services the company currently owns, will apparently mean a review of the prices of these services. subscriptions, obviously, are increasing.
Price increase that surprises no one
Although they refer to this point subscriptions In the United States, as well as in other markets, HBO Max can be predicted to come with a sensible price increase when combined with Discovery+ as users will have access to more content.
Currently the HBO Max subscription in the United States is $15 per month, although they have a mod with ads for $10 per month. Curiously, this mod is with ads It would also come to Europe to avoid the price hike that could reach HBO Max. on our continent.
The trend in the streaming market is to increase the price of regular subscriptions in the coming months, but at the same time launch a cheaper subscription with ads that can prevent subscriber loss, as Netflix already has in Europe.
Regardless, there are a lot of relative questions about what will happen to European users who have recently subscribed to HBO Max with that famous first offer of 50% off.
Source: Computer Hoy
