Minek Launches Small Business Billboard Program

The project is being implemented on the basis of My Business centers. Each entrepreneur, by replenishing an advertising account of 1 ruble, has access to 10,000 bonus rubles, as well as the development of one advertising creative.

“If earlier this tool was used by big players, now the placement system is available even for micro and small businesses and allows them to promote their products and services by focusing on both placement and timing of impressions,” notes Tatyana Ilyushnikova. , vice minister. of Economic Development of the Russian Federation.

In addition to direct mail, webinars on their launch are available to business owners. The program operates in 32 cities of the country: Moscow, St. Petersburg, Kazan, Krasnodar, Rostock-on-Don, Volgograd, Barnaul, Voronezh, Vladivostok, Yekaterinburg, Zlatoust, Irkutsk, Kemerovo, Krasnoyarsk, Miass, Nizhny Novgorod, Novosibirsk, Novokuznetsk , Omsk, Perm, Petrozavodsk, Samara, Sochi, Saratov, Stavropol, Tambov, Tyumen, Ufa, Khabarovsk, Chelyabinsk, Cheboksary and Yaroslavl.

To receive bonuses and participate in the program, you must contact the My Business center. You can also apply online using the link. The program will be available until September 30. There is a limit of 1 million people for participants.

The placement is carried out by the outdoor advertising marketplace VDOOH. Entrepreneurs will be able to talk about their business on billboards in their city or across the country.