Call of Duty: Black Ops 6 breaks sales record despite Game Pass

Microsoft celebrates thanks Call of Duty: Black Ops 6. A week after Activision’s popular shooter hit the market sold 500 million units, becoming the most successful launch franchises. The numbers belie the predictions of some analysts and detractors who expected Game Pass to work against them.

According to a report from Washington Post, Call of Duty: Black Ops 6 It sold like hot cakes on all platforms. The launch is not only the biggest of them all Call of Duty in history, but also broke player records on the first day. According to Microsoft, the success extends to all platforms, including PlayStation.

In a call with shareholders to present financial results for the fourth quarter of 2024, Satya Nadella said thatXbox content and services revenue increased 61%which is due to the 53 points of net effect from the Activision purchase. Microsoft CEO presented performance data for PlayStation and Steam.

“Device sales on PlayStation and Steam are also up 60% year-over-year,” Satya Nadella said. “This speaks to our strategy to bring gamers where they are, allowing them to play more games on the screens they spend their time on.”

Call of Duty: Black Ops 6 passed the Game Pass test

Although Nadella did not provide specific figures on the impact Call of Duty: Black Ops 6 regarding Xbox Game Pass membership, Microsoft has confirmed that they have installed registration of new users in the service. Some analysts have estimated that the shooter could attract between three and four million Game Pass subscribers, while others have suggested a more modest figure of between 2 and 2.5 million.

The strategy of offering it since launch on Xbox Game Pass has raised questions about the impact it will have on overall sales. At the end of the day Call of Duty: Black Ops 6 passed the test and became the franchise’s most successful episode in its first week.

Microsoft hopes to make more money from Call of Duty in the medium term through continuous updates. Given the nature of games as a service, gamer the average multiplayer usually spends on cosmetics and season passes. Another detail that company executives point out is that Black Opera 6 This will generate income indirectly.

“The game requires an Internet connection, so even for players who have purchased an individual game, revenue recognition will also occur over time,” said Amy Hood, executive vice president and chief financial officer at Microsoft.

Call of Duty: Black Ops 6 It is available on PC, PS4, PS5, Xbox One, Xbox Series X|S and Game Pass. Those who have an Xbox and don’t want to pay full price will have to subscribe to Ultimate Game Pass. Activision’s shooter and other new games are limited to the most expensive subscription on consoles, although they are available on Game Pass for PC.