Examples: YouTube Music gets TikTok-style streaming for easier music discovery

YouTube Music today (15) launched the “Samples” feature. new tab that presents music video suggestions in vertical formatfocuses on Shorts. The tool makes it easy to discover songs and artists while keeping the user on the platform.

Described by Stream as “a continuous feed of short video segments to lead you to your new favorite song”, it’s powered by the vast catalog of music videos available on YouTube. Accessible from the bottom bar where the Shorts icon used to be..

includes innovation small examples of music videos related to user preferences, according to the songs heard on the platform. Each clip contains buttons that let you perform various actions, along with details about the song, artist name, and album art in question.

If the user likes the music suggested by the Samples function of YouTube Music, they can play it completely, simply by pressing the play button or enjoying the recording. You can also share it, add it to a playlist, use it in your own short video, and even scroll to the next suggestion by swiping the feed.

Expanding musical explorations

Short videos are increasingly being used, especially by young people, to discover new music and bands.As YouTube Director of Product Management Brandon Bilinski explains. in an interview with TechCrunchHe said that the release of the function was inspired by this awareness.

The resource also promises to benefit artists and groups who will have a new option to connect with different audiences and increase their fan base. Through the feed, writers will be able to disclose newly released video clips, unreleased tracks and live performances.

The new Samples tab is starting to roll out to users around the world in the YouTube Music app for Android and iOS. It will be open to the public in the next few days.