In 2024, the demand for games consoles in Russia grew by 29.5% in monetary terms and 10% in one piece, Kommersant said with reference to the data of the market participants. Even the possible prohibition of the supply of consoles in the country will not affect the emotion, they consider the experts surveyed by the newspaper.
Author:
https://rb.ru/author/mihail-zlenin/
Subscribe to RB.ru on Telegram
The publication was said in Avito that last year, 10% more consoles were sold at the site than in 2023, and the most popular PlayStation of Sony, which represented 58% of sales. In second place is the Xbox of Microsoft with a 16% indicator of sales, in the third – Nintendo (9%).
Site analysts pointed out that 75% of demand was for used consoles. In addition, according to Avito, the growth of the popularity of retro sega, Dendy and others are marking three times compared to 2023.
In M. Video-Cadorado, Kommersant said that the national console market in 2024 increased in money by 29.5% compared to 2023, to 31.67 billion rubles. Sony for a year has increased an action by almost eight percentage points, to 71.6% of the money in money (in pieces the company occupies 29.5% of the market). Xbox participation decreased from 16% to 8.9% in pieces and from 7.1% to 4.8% in money.
Due to the global decrease in the demand of the console by 21% in 2024, foreign suppliers are interested in deliveries to Russia, since this is one of the few growing markets, says Kommersant’s interlocutor in the market electronic.
On the subject: “The game industry will not collapse”: the creator of Dendy, on the prohibition of the EU for the supply of consoles to Russia
Previously, the head of the EU diplomacy, Kai Callas, said that the European Union plans to prohibit the supply of consoles to Russia, because, according to Brussels, the Russian military use them to administer drones. According to the Kommersant interlocutor, due to the global reduction of the demand for the console, the EU announced, the prohibition will not have a serious impact on the Russian market.
At the same time, the commercial director of Khlodnilnik.ru Alexei Skudalov believes that in the case of such sanctions, national distributors will be forced to increase the supply chain, which can increase the cost of consoles by another 10%. However, “there will be no problems with the presence of PlayStation and Xbox,” the expert is safe.
Author:
Mikhail Zelenin
Source: RB
I am a professional journalist and content creator with extensive experience writing for news websites. I currently work as an author at Gadget Onus, where I specialize in covering hot news topics. My written pieces have been published on some of the biggest media outlets around the world, including The Guardian and BBC News.
