Microsoft CEO Satya Nadella admitted in an interview with Business Insider that abandoning Windows Phone and smartphones was a mistake for the company.
The decision that I think a lot of people talk about, and one of the hardest I made when I became CEO, was that we would move away from cell phones as they were then. In hindsight, I think we could have done this by perhaps inventing the computing device ratio. [занимающую место] between PCs, tablets and phones.
Satya Nadella, Microsoft CEO
Microsoft stopped developing Windows Phone in 2017, several years after selling Nokia. Then the company released foldable smartphones Surface Duo and Surface Duo 2 on Android, but this direction is probably closed too.
Bill Gates said in a 2019 interview that his “biggest mistake ever” was ignoring Android.
In 2013, Steve Ballmer, then CEO of Microsoft, said he regretted not focusing on phones much earlier. [Business Insider]
Source: Iphones RU
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