Local reliance on Samsung is waning as Apple Pay and carrier incentives make iPhones more affordable and enjoyable options. Even the iPhone 15 Pro Max is showing impressive growth of 42.3%. Will Apple increase launch priority in South Korea? The increase in demand raises the question in the media of South Korea moving from the third level to the second level in terms of launch priority.
Meanwhile, in Japan, the iPhone 15 is not doing so well as buyers prefer the older iPhone 12 and 13 Mini models. Japanese consumers who prefer smaller smartphones are turning to online stores even for second-hand products.
Source: Ferra

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