This isn’t the first time a deceased celebrity has been brought back digitally. Zelda Williams, daughter of the late Robin Williams, criticized the practice, calling it “disturbing.”

Soul Machines, the company behind Digital Marilyn, boasts that stars can “interact 1-on-1 with fans,” which some have viewed with skepticism. The irony did not go unnoticed by critics. The launch of Marilyn’s AI doppelgänger coincided with International Women’s Day, raising questions about how it fits into female empowerment.

Making things even more complicated is that Soul Machines specializes in “artificially intelligent biological digital humans,” a term some find offensive. They claim that “digital Marilyns” can hold 20-minute conversations and respond with “subtleties of emotion and expression.”

While Soul Machines promotes “digital Marilyn” as a unique experience for fans, others see it as disrespectful and exploitative. The company also plans to create an AI version of basketball star Carmelo Anthony, but unlike Monroe, Anthony has a say in life and possibly his digital recreation.

Source: Ferra

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