The most promising area for startups in the next five years is e-commerce, followed by IT. Analysts from the Startup Academy of the Skolkovo School of Management spoke about these conclusions.
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A third of business founders (31%) surveyed as part of the study point to e-commerce as the most popular area for launching new projects. Another 27% of respondents named IT, 12% of respondents indicated finance and blockchain.
Among other industries, respondents highlighted the real estate sector and development (10%), tourism and the food industry (7% each). Respondents also see the energy and ecology sectors as promising.
What are the advantages of the most popular destinations?
- According to entrepreneurs, E-com has few barriers to entry to start a business. Projects do not need to rent premises or hire vendors.
- 49% of IT startup founders surveyed identified high potential for business growth and scaling. 14% highlighted the high demand for products/services in this area, and 12% highlighted the flexibility and ability to quickly adapt to market changes.
- The founders of the project cite as the main advantage the greater demand for solutions and services in this segment (20%), the study participants also highlighted a high growth potential (15%) and the ability to attract the attention of investors and investment funds. risk (12%).
How much money did entrepreneurs invest in their projects in 2023?
Almost a quarter of respondents (24%) invested in the development of their startup from 600 thousand rubles to 1 million rubles. 22% invested 2-3 million rubles, 15% invested 4-5 million rubles. At the same time, 18% of respondents invested 100-200 thousand rubles.
The key problem for the majority of respondents (68% in the electronic communications sector and 41% in the IT sector) is the shortage of qualified personnel.
For e-commerce startups, issues also included lack of available funding and investment (18%). Blockchain startups noted the problem of limited opportunities to scale their businesses due to lack of resources (27%) and high level of competition in the market (21%).
What do entrepreneurs expect in the next three years?
Approximately half of the respondents (41%) expect a gradual development of their projects with moderate growth. The fifth part was called establishing a sustainable positioning in the market. At the same time, 14% of respondents announced plans to close the project.
The survey was conducted in February 2024 among 1,460 small, micro, and startup founders. Geography: cities of the Russian Federation with a population of more than 100 thousand people.
Previously, Dsight analysts talked about the results of the Russian venture capital market for 2023. The volume of investment in startups has decreased by 80% compared to 2022. Experts assessed the state of the market and shared forecasts for 2024.
Author:
Natalia Gormaleva
Source: RB
I am a professional journalist and content creator with extensive experience writing for news websites. I currently work as an author at Gadget Onus, where I specialize in covering hot news topics. My written pieces have been published on some of the biggest media outlets around the world, including The Guardian and BBC News.
