Ozon reduced the product sales fee for clothing, shoes and accessories sellers by 1.5 times and introduced a single fee for all Fashion subcategories. This is stated in the market message.
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This decision should attract new sellers, expand the range and strengthen its position in the online fashion sales market to a share of 20% by the end of 2024.
Thus, Ozon reduced the tariff for sales in the Fashion category to 13% of the price of the product when sold in the Marketplace warehouse. Previously, the rate was up to 21.5% depending on the subcategory. The conditions apply to all sellers of fashion items and will come into effect from April 1, 2024.
By the end of 2023, 26 million customers purchased products from the Fashion category on Ozon. Clothing, shoes and accessories are sold by 180 thousand sellers.
Author:
Anastasia Marina
Source: RB

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