Tele2 General Director Anton Godovikov and PSBA Vice President Alexey Nazarov agreed to cooperate at SPIEF 2024. In the near future, rules and principles of interaction in promoting the services of the new OMV project will be developed.
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The new mobile operator will work on Tele2’s infrastructure and the company will share its experience in launching unique and technically complex products in the communications market.
One of the objectives of the creation of the virtual operator will be to offer PSB customers advantageous product offers and discounts on mobile communications.
“Big banks are busy developing their own ecosystems and mobile communications are becoming the link between their elements and customer care. With the launch of their operator, banks have the opportunity to increase the duration of customer activity in the ecosystem by 4-5 times,” says Anton Godovikov, CEO of Tele2.
It should be noted that the customer base of these telecom operators in our country is growing more than 2 times every year, and the total revenue has almost doubled – up to 15 billion rubles. These indicators indicate not only the demand for the product in the market, but also the high investment potential of this area.
We previously wrote that former top managers of Svyaznoy will create a new retailer Svyaz.ON through PSB.
Author:
Nikolai Tikhonov
Source: RB
I am a professional journalist and content creator with extensive experience writing for news websites. I currently work as an author at Gadget Onus, where I specialize in covering hot news topics. My written pieces have been published on some of the biggest media outlets around the world, including The Guardian and BBC News.
