Is Kamala a brat? Understand the meme that’s driving the US presidential candidate’s campaign

Kamala Harris has not yet been confirmed as a candidate for the US presidency by the Democratic Party, but her team is already working to promote a potential rival to Donald Trump. One of the strategies being adopted is Use of memes that can help you increase your popularity among young people.

The current vice president’s campaign, for example, began using singer Charli XCX’s viral post on X (formerly Twitter) on Sunday (21). The British pop star also supported the Democrat, writing: “Kamala is a total brat”We are referring to his latest album, which has received more than 48 million views and 312 thousand likes to date.

Kamala IS a brat

— Charlie (@charli_xcx) July 22, 2024

As the artist explained in a video on TikTok, The English term also serves to describe rebellious and courageous young women.He also identified green as a color associated with the word, which was used to promote the album at the beginning of June, prompting celebrities and fans to take to social media.

The group responsible for Kamala’s candidacy took immediate action, adopting a greenish tone on the campaign’s official account on X. Reuters, The profile reached almost 1 million followers shortly after the changeThis shows that the use of viral content can be decisive in attracting the attention of young voters.

Poop emoji

Another sign of support for Kamala Harris’ candidacy on social media: The adoption of the poop emoji as the unofficial symbol of the campaignThe icon, which went viral on TikTok, references a speech the vice president gave last year in which he talked about how his mother caught his attention.

In addition to embracing the poop emoji in your posts, TikTok users are playing the sound of a coconut tree talking in thousands of videos on the platformIt gives the candidate even more influence among the app’s users.

why i stayed up until 3am to make a von holland brat coconut tree edit featuring kamala harris and why i can’t stop watching it over and over pic.twitter.com/hqcmerD1Pb

— ryan (@ryanlong03) July 3, 2024

Despite Joe Biden’s support, Harris still needs to be approved by Democrats to run for the White HouseThere is a possibility that other names will emerge. This should happen during the party congress scheduled for the second half of August.