Russ Group has introduced a new enterprise application called “Photo Wall” that allows you to monitor digital advertising structures in real time using installed IP cameras. This app has become part of a larger project to improve the viewing of outdoor advertising, making visual control much easier. Technicians can now easily select the displays they need using filters by type, city, and street, and use the zoom feature for a better view.
As Igor Koval, manager of the company’s IT and Business Processes Department, said, the application helps optimize business processes and makes employees’ work more comfortable. He emphasized that “Photowall” combines images from cameras and information about structures in a single service, which greatly facilitates the work. It is also planned to add the feature of viewing archived projects in the future, which will increase the functionality of the application.
Thus, the “Photo Wall” not only facilitates the viewing of advertising screens, but also opens up new opportunities for effective management of advertising inventory. This solution promises to increase employee engagement in digital technology and improve overall company performance.
Source: Ferra
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