Compared with the third quarter of 2023, the leaders in sales growth this year were the Taiwanese brand MSI and the Chinese Huawei: the demand for laptops from these manufacturers increased by 11%. On Avito, a new MSI laptop can be purchased for an average of 67,300 rubles “off hand” for 45,600 rubles. A new Huawei laptop will cost 57,700 rubles, on resale (resale, “from hands”) – 33,100 rubles.
Compared to the second quarter of this year, MSI sales growth was at its highest level at 20%. The HP brand took the second place with 12%, while Acer and Asus shared the third place with 11%.
Looking at the five traditionally most popular brands among Russians (Apple, Asus, Lenovo, Acer and HP), sales of these devices in the third quarter of 2024 showed steady growth compared to both the second quarter of this year and the same period in 2023. .
The absolute leader of the top 5 is Apple, accounting for 20% of the total sales of all laptops sold on Avito. Compared to the second quarter of 2024, MacBooks of various modifications began to be purchased 10% more often. The average price of a new Apple laptop is approximately 96,100 rubles, while a second-hand one can be purchased for an average of 44,000 rubles.
The second place was taken by the Asus brand, with the share of laptops of this brand being 16%. The price of a new Asus laptop device on Avito is 72,700 rubles, on resale – 22,300 rubles. Lenovo ranked third with 14%. You can buy a laptop of this brand on Avito for an average of 81,200 rubles or “on hand” for 21,000 rubles.
Avito’s press release
Source: Ferra
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