The Association of Internet Commerce Companies (AKIT) presented a report on the spending of Russian consumers on orders from other countries through online stores. From January to September 2024 alone, the total cost of reimbursement amounted to 189 billion rubles, 62% more than in the same period in 2023.
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For the whole of last year, Russians spent 197 billion rubles on foreign goods, Kommersant writes. Moreover, before the crisis, in 2021, this figure amounted to 317 billion rubles. In 2022, spending was reduced by almost half (1.8 times), but in the last two years it has been growing slightly.
It is unlikely that it will be possible to completely restore pre-crisis indicators. Experts understand the difficulties of logistics and restrictions: for example, the threshold for duty-free import of premium products to the Russian Federation has been reduced to 200 euros, that is, five times.
The trend of increasing cross-border purchases through online platforms compared to previous years is confirmed by the consulting firm CORE.XP, in the CDEK.Shopping service (an increase in the number of purchases on average of 60%, but the bill average decreased by 15.5%), in the analytical center T-Data (here they claim an increase of only 8%).
In the case of wild berries, the share of foreign products remained at the same level (maximum fluctuations do not exceed 3% in both directions). The most popular shopping categories in other countries remain electronics and clothing and footwear.
Author:
Ekaterina Alipova
Source: RB
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