This was made possible thanks to the worldwide popularity of Formula 1 and the successful racing movie broadcast on Apple TV. Apple TV subscribers will be able to watch upcoming races for free, which may attract new users.
YouTube TV continues its negotiations with NBC Universal and Fox to expand its base. Unlike direct ownership of content, YouTube TV relies on rights protection, which can be difficult in this case. With streaming prices on the rise, observers say the service must provide maximum value to its subscribers. Signing new agreements is critical for sustainability.
Source: Ferra
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