Instagram Reels can now raise funds to fight climate change

Instagram has been updated week after week for months. As a result, since the beginning of this year, we have seen many changes and additions to the platform. These include the ability to tag products in our photos, or the return of a chronological start to the app. However, now the improvement is much more focused on the platform’s reels; and that’s what from today funds can be raised through short videos from instagram.

As the company explains, this feature is now available in over 30 countries. With them, you can add a link to Reels so people can donate to over 1.5 million nonprofits All over the world. This Instagram feature has been found in Stories and on the platform’s live streams for some time now.

The new feature was announced by Meta as part of its Earth Day efforts. According to the company in its official blog; over 4 million people managed to raise over $150 million through Instagram and Facebook. With this money, he seeks to support environmental conservation and non-profit organizations that are fighting the effects of climate change around the world.

As of 2020, our global operations have achieved net greenhouse gas emissions and are fully powered by renewable energy. We have also set ourselves the ambitious goal of being zero-emissions across our value chain and water-friendly by 2030. To meet our commitments, we have announced several new initiatives…

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Instagram has become a fundraiser

In an official statement, Meta notes that some of the most popular reasons supported by the public are ocean cleaning, World Wildfire Foundation D Sheldrick Wildfire Foundation. However, on the platform we can find many more that also deserve help.

Most of the donations are made through Instagram about 20 dollars Americans. Luckily, Meta claims to take care of any additional fees the platform might take. In this way, every penny donated by users will be safely delivered to the final destination.

Meta ensures that its fight against climate change has become a priority. The company also notes that since 2020, its activities are completely based on renewable energy sources. Similarly, they hope to continue on the same path and by 2030 will be able to achieve the same result, but with a focus on water services.

For this, initiatives were announcedsuch as combating climate misinformation, accelerating the transition to renewable energy; water restoration projects, accelerate carbon sequestration technologies and continue climate research. In addition, they will use the power of artificial intelligence to fight climate change, and will also seek to invest in sustainable journalism.

Finally, on both Facebook and Messenger, Meta has decided to launch several stickers and profile frames. With them, they strive to ensure that users can show their support for environmental issues publicly.