Last Saturday (30), YouTube announced that it is testing a new feature to allow creators to use music. Copyright in your productions. Influencers use songs from popular artists and still monetize videos.
Currently, channels that use copyrighted music often lose the ability to monetize the video and may even receive a strike for inappropriate content. In fact, the issue of video monetization is a recurring issue among influencers who monetize on YouTube – thousands of videos are being monetized for using third-party music.
“We’re starting to experiment with ways to increase content creators’ music choices. This includes providing creators with the ability to access their music while continuing to monetize their videos,” YouTube explained in an official post.
Opportunity for creators
Either way, it’s important to note that the feature is used by a limited number of select creators. The platform has not yet disclosed details of a possible general use to users, but is expected to release more information in the coming months.
Creators have been complaining about monetization for a while: If a youtuber only uses 30 seconds of a copyrighted song, the streaming platform will remove the entire video monetization feature. So not only does the 30 seconds of the song play lose its value, the monetization feature of the video is transferred to the song’s artist or record label.
Recently, Facebook also launched a similar program called Music Revenue Sharing. In it, creators can use licensed music from Facebook’s library and earn 20% profit sharing from videos.
Source: Tec Mundo
