Sberbank changed the name of the company SberDevices, which develops smart speakers, set-top boxes and other devices, and dropped the word “Sber” from the name. This decision may be related to the bank’s plans to sell a secondary division, Kommersant writes.

Sberbank changed its name to the company SberDevices

SberDevices LLC is a developer of SberPlay game console, Salyut TV smart TVs, SberBox TV and video set-top boxes, SberPortal smart home display, as well as SberBox Time smart speakers, light bulbs, sockets and other devices. , in mid-July, changed its name to SalyutDevice LLC.

The bank’s press service assures that we are only talking about changing the name of the legal entity in connection with the expansion of the Salyut voice assistant product portfolio strategy through B2B solutions.

Sources of the newspaper in the market believe that the name change may be due to pressure on the company’s work under the sanctions. According to them, SberDevices “actually missed the opportunity to purchase foreign IT solutions in the required volume.”

One of the sources knows that Sberbank is considering a more serious distancing from SberDevices: Russian IT and telecoms companies are showing interest in buying the unit. According to another interlocutor, the bank is going to focus on the development of its core business.

Sberbank’s press service told RB.RU that SberDevices “is a key asset for Sberbank”, the company continues to invest in the creation of new products and technological solutions.

“The team is working on creating a completely independent infrastructure from foreign services for the Sber smart home platform based on its own cloud. The SberDevices team also continues to work on the development of a line of smart devices with Salyut assistants, of which more than 1 million have already been sold, and on the expansion of the line of TVs running the Salyut TV operating system.

After the start of the Russian special operation in Ukraine, Sberbank was subjected to US sanctions, which means the blocking of all assets and accounts of credit organizations in US dollars. In addition, the EU and the UK imposed sanctions against the bank and subsequently the credit institution was disconnected from the SWIFT system. Due to restrictions, Sberbank services were removed from the Google Play and App Store markets.

Author:

anastasia mariana

Source: RB

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I am Bret Jackson, a professional journalist and author for Gadget Onus, where I specialize in writing about the gaming industry. With over 6 years of experience in my field, I have built up an extensive portfolio that ranges from reviews to interviews with top figures within the industry. My work has been featured on various news sites, providing readers with insightful analysis regarding the current state of gaming culture.

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