If you, like many, hate TikTok videos made by people close to you, the new social network feature will allow you to critique them all in one place. This is a new section called “Nearby” (close in Spanish) and its purpose is display local content from anywhere in the world.
At this time there are only two feeds on TikTok: for you and your followers. While the former displays content that you might be interested in based on its powerful algorithm, the latter displays videos uploaded by your friends to the platform. However, soon we could see the debut of “Next”, which adds to show videos uploaded by creators near your location.
Matt Navarra, a social media analyst, was the first to break the news via his Twitter account. Twitter. As he comments, “TikTok is playing catch-up with the Snapchat card and Instagram’s newly launched photo search features.”
Also add that this function will allow creators to tag their region on uploaded videos. Thus, they may appear later in innings people belonging to that area, as if it were a hashtag of interest.
This new TikTok will soon be available to everyone
A TikTok spokesperson assured TechCrunch that this feature will be available to all authors soon. Actually, its rollout has already begun, so some can already enjoy it when downloading videos or consuming content..
For now It is unknown if the only videos that will appear in innings Nearby will be those with labels. The aforementioned media tried to get more information from a company representative, but he stated that it was “still too early” to confirm what the limitations of the new TikTok feature would be.
TikTok has become quite popular due to the way its algorithm works. It has become one of the fastest social networks to adapt to the tastes of its users with impressive precision. However, now it seems that not only do they want to depend on it, but they also want to promote the social part of their application a little more. allowing loved ones to get to know each other through new videos.
In addition, it can also allow companies and services located near you to better manage their marketing efforts. marketing. After all, it is much more convenient to be able to advertise your product to potential buyers located in areas adjacent to the store. TikTok may even be trying to eat the toast of services like Google Maps or TripAdvisor.so we can see more news in this area soon. Of course, keep in mind that the latter is our guess, so don’t be alarmed.
In our research, about 40% of young people, when looking for a place to eat, do not go to Google Maps or Search, but go to TikTok or Instagram.
Prabhakar Raghavan, Senior Vice President of Google at Brainstorm Tech of luck
Source: Hiper Textual
