It turns out that only 14% of iPhone owners are ready to buy the iPhone 14. Also, the interest in the iPhone 14 is associated with the gadgets that users currently have.
Among iPhone 12 users, the share was 29%, iPhone 11% – 24%, iPhone X, XR or XS – 18%. It turns out that users of the budget iPhone SE are at least ready to buy the iPhone 14 – 3%.
The reasons for the desire to replace the current smartphone with the iPhone 14 were also listed. Thus, 61% of iPhone owners stated that they have the new processor, 54% have more memory, and 53% have an improved camera.
Source: Ferra
