Alphabetwhat the company behind it is google and consequently YouTube, recently talked about the results achieved in the first quarter of the year 2022, confirming an outstanding success for the YouTube platform. The CEO of the company, Sundar Pichaihe also revealed that the number of channels generating at least $10,000 in revenue grew 40% year over year.
However, it must be said that the company’s profit targets for the first quarter of the year were not met, and in fact, with projected ad revenue of $7.51 billion, only 6.87 were achieved, however, a big step forward compared to what happened last year when there was a way to reach 6 billion. It seems that the growth that has not been particularly fast and in line with expectations is mainly due to an unexpected increase over the course of the past year, with the war that would have damaged the company.
Speaking of Shorts of YouTube we are dealing with a format that can currently generate 30 billion views per day, well 4 times compared to what happened last year Below is the statement from the CEO about this:
We’re seeing significant investment in online video and there’s a lot of innovation, but there are also two billion viewers with one account who visit YouTube every month. More people are creating content on YouTube than ever before, and the team remains focused on helping it innovate.
While the numbers of TikTok are not clear, according to the estimated one billion active users reached in October last year, the numbers are said to be much higher as, of course, the platform’s members don’t see a single video every day, but instead tend to have to enjoy dozens from month to month.
Source: Lega Nerd
