HE Bluesky is a social networking project created by Jack Dorsey.Founder and former CEO of Twitter, which gained a lot of fame after Elon Musk’s acquisition of the bluebird platform. The startup, still in development, is starting to catch the attention of a number of disgruntled social media users.
But the project goes beyond “a simple decentralized social network” and may change the way these platforms work in the future🇧🇷 Later TecMundo It answers some questions about Bluesky.
What is bluesky?
HE Bluesky is a project to create an “open and decentralized” social networking format.🇧🇷 Basically, the platform will be developed a standard protocol to allow different social media to work together🇧🇷
The concept aims to allow social networks to interact with each other through an open standard. However, the platforms would maintain their own curation and moderation systems.
The idea of Bluesky was conceived by Jack Dorsey as a solution to Twitter’s failures in 2019. In the lawsuit, social networks were accused of “data misuse, disinformation and election interference”.
Without harming the freedom of users, protocol should help platforms have more control over broadcasts🇧🇷 Moreover, the concept was used by Dorsey to advocate for Donald Trump being banned from multiple platforms in 2021.
“This is more important than the algorithms that drive the feeds. Social media can shape cultural discourse and need to exist in a system of checks and balances”, underlines an article on the Bluesky blog.
How will Bluesky work?
Today, big social media companies like Alphabet (Google and YouTube) and Meta (Facebook and Instagram) act unilaterally. In this case, developers need large technology entitlements for certain applications and interactions.
Then Bluesky will have a similar function to protocols HTTP and TCP/IP used for surfing the web and sending e-mails. These technical standards make it possible for computers and e-mail services to communicate. over a single network🇧🇷
🇧🇷A decentralized and open protocol for public conversations could allow users to choose their own experience. and developers have the freedom to innovate without permission from a platform,” emphasizes the Bluesky developers text.
Basically, the new standard aims to allow a Twitter user chats directly with a person, for example on Instagram🇧🇷 In addition, developers can create applications, services and algorithms compatible with platforms connected to a single hybrid network with blockchain and peer 2 peer (p2p) elements.
Why is a social networking protocol important?
As highlighted by Bluesky, The protocol and social network provide three key features: portability, trust, and security.🇧🇷 These points will be necessary to create and promote the concept of a “social internet” in the future.
With portability, users will be able to switch between platforms without losing data or you need to make a new registration. This process is likened to changing mobile operators without losing numbers and devices.
this Bluesky’s open network priority is to create a transparent and verifiable system.🇧🇷 This makes it possible for people to evaluate the performance of the services themselves and have the freedom to switch to another platform if they are not satisfied.
Finally, technology will use encrypted self-authenticating security components🇧🇷 For example, users will have “virtual fingerprints” and encrypted signatures that will replace entries in databases with login storage.
When will Bluesky be out?
There is still a long way to go before Bluesky becomes a social network and an effective internet protocol. Although the initiative was created in 2019 when Jack Dorsey was at the helm of Twitter, The research phase with a group of 40 to 50 people only started in 2021🇧🇷
After more than a year of development, the project announced the launch of beta testing of the Bluesky application and Verified Transport Protocol (AT Protocol) in October 2022. Surprisingly, the action attracted more than 30,000 people who wanted to learn about the platform.
Even with the recent acquisition of Twitter by entrepreneur Elon Musk, the design of the decentralized social media protocol will not be affected. Also, the current CEO of the social network has shown a willingness to adopt technology in the future.
Despite progress made in 2022, there are no official forecasts for Bluesky to be released to the public. But this is expected to happen by 2024.
Source: Tec Mundo
