Tinkoff Bank’s top management is not discussing the name change, writes the Vedomosti newspaper, citing sources.
At the same time, in April, Tinkoff stated that they had “long outgrown” the original meaning of the brand and announced their change this year.
“The bank doesn’t need this right now, nor does it need to make a fundamental rebranding. From a legal point of view, there are no such obligations,” said one of the sources. The second knows that while the company does not see such a need.
The bank itself did not respond to the newspaper’s request.
In April 2022, the company announced that it had been preparing for a rebrand for a long time, however, after strong statements by founder Oleg Tinkov against the special operation in Ukraine, a rebrand was announced before the end of the year. of year and the previous name was abandoned. .
A few days later, Vladimir Potanin’s Interros announced the purchase of a 35% stake in TCS Group from the Tinkov family.
At the end of October, Oleg Tinkov announced the renunciation of Russian citizenship, subsequently also publishing a post stating that he was “starting the process of revoking the Tinkoff brand from the bank.”
Author:
anastasia mariana
Source: RB
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