Considered the official “mascot” AmazonAccording to information from Alexa, it gives the company a big headache Business Content🇧🇷 According to sources, the company lost another $10 billion in 2022 alone.
Although it has been on the market for about 10 years, Alexa is not a profitable service for Amazon. In the first quarter of that year alone, the division responsible for artificial intelligence lost nearly $3 billion, twice as much as any other unit within the company.
However, a warning signal was given in the company. The expectation is that Amazon is a mass dismissal More than 10,000 employeeswith an emphasis on professionals working in the service field.
huge failure
The site spoke to former and current industry officials: comments point out that “all plans to monetize Alexa have failed” and the service will be a “massive fail”.
Despite tracking multiple devices like the Fire TV Stick and the Echo line, the AI’s interactions with viewers consist of trivial questions like asking how the weather is or wanting to play a song, according to an internal report from Room. your service,. Even the document says, Echo devices are the company’s bestsellersbut the intention is to make money “while people use services, not buy products.”
In addition to the loss of manpower and the reduction of costs, leaving hundreds unemployed, this means it is possible. We don’t see major innovations for Alexa In the coming years, an even greater gap is opening up in the market for companies like Google and Apple to invest.
Source: Tec Mundo
