Wildberries increases sales of smartphones, TVs and home appliances under its own brand. This was announced by a representative of the company.

According to him, the products will be presented “in its middle price segment.” Presumably, it will be sold under the Razz and Ruzz brands.

The addition to Wildberries includes almost 100 household appliances, including refrigerators, washing machines, vacuum cleaners, blenders, mixers, and televisions. Then, a few months later, the company reduced the distribution of smartphones, tablets and laptops.

All equipment will be produced at factories in Russia and China.

The company opened a new direction after in 2022 sales of home appliances grew by 98%, laptops and computers – by 132%. [Ведомости]






Source: Iphones RU

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