The volume of the online retail market in 2022 grew by 38% in monetary terms and amounted to 5.7 trillion rubles. In quantitative terms, the growth was even more significant: last year, the Russians placed 2.8 billion orders, 65% more than the previous year.
The e-commerce market was evaluated by experts from the market research agency Data Insight.
By the end of 2022, the monetary volume of online retail sales grew by 38% to RUB 5.7 trillion. In quantitative terms, growth was 65%: 2.8 billion orders were placed.
The markets have made the main contribution to the growth of the market, experts say. Their share of total online sales reached a record 73% in the second half of 2022. For example, Ozon and Wildberries collectively accounted for 53% of the online retail market in terms of value and 77% in terms of orders.
In 2022, the growth rate of the online commerce market slowed down compared to 2021, Data Insight emphasized. In 2021, compared to 2020, the market grew by 52% in terms of money and 104% in terms of the number of orders.
Author:
Kirill Bilyk
Source: RB
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