Musk’s tenure was marred by an advertiser tangle as Musk understood freedom of expression on the platform. To regain the trust and support of major brands, Twitter needed a leadership change.
Given Musk’s appeal to some conservative and right-wing circles, Iaccarino’s support for initiatives such as “diversity, equality, and inclusion” drew backlash in those circles.
Iaccarino’s takeover of Twitter looks set to be an eventful one.
Source: Ferra
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