Pets: The Nextdoor Platform Against Abandonment

She is born next-doorthe social platform to get in touch with neighbors and especially to think about the problem of leaving pets. Every year the peak falls during the summer holidays. In Milan, about 94% of people have pets and 66% still live in neighbourhoods Pet Friendly. It can be inferred from Nextdoor’s social platform that animals are not just companion animals, but actual family members.

Animals are a powerful tool for socializing among neighbors. 52% of survey respondents love to walk their pets with their neighbors. It happens especially when the cities are depopulated during the summer holidays. A way to combat the loneliness and urban apathy of August. On the other hand, the majority (78%) of those who go on holiday decide to entrust pets to friends or acquaintances. Still 78% say they do the same for their neighbors on holiday.

During this period of summer departures, we are happy to take a position on this hot topic and make an active contribution to the fight against abandonment of four-legged friends. The wellbeing and safety of pets is very important to Nextdoor, which is why we are renewing the platform’s commitment to encourage moments of meeting and solidarity between neighbors: only through mutual aid can this still too widespread phenomenon be tackled. a better place for everyone.

Andrea Tessari, City Manager for Milan at Nextdoor

The social Nextdoor is therefore raising awareness against pet abandonment, especially in the summer. The platform also serves to help pets during the holidays. You can request to be published on the platform through the hashtag #No-abandonment.