AirPods Pro 2 dominates wearables industry and increases Apple’s market share
The AirPods lineup is the best seller in the wireless earbuds market, which is full of great alternatives.
There are three market categories where Apple has ruthlessly swept everything – the iPhone has always had a lot more competition. we are talking about ipad in the tablet category, apple watch in the smartwatch industry and of course AirPods in the wireless headphone market
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And look, there have always been highly recommended, incredible value for money wireless headphones over the competition. But no matter the model, there’s nothing like AirPods. All It is known that it has achieved the number one position in the market share. wearable industry “True Wireless Stereo”.
Meanwhile, an industry Apple will continue to lead thanks to good sales figures Of the second generation AirPods Pro released in September of this year. A study conducted by an analytical firm channels It confirms that Apple is the undisputed leader in the industry.
AirPods Pro 2 helps increase Apple’s market share
The AirPods line of earphones not only dominated the market in 2022, but has been doing so every year for a very long time.
According to the data released by Canalys, the headphone market has started to decline. second fall in a row in the third quarter of 2022. But wireless headphones have helped raise the bar.
Apple’s AirPods Pro 2 has managed to increase the company’s market share. 3. 4% compared to the previous year. In the third quarter of 2021, Apple achieved a market share of 24.6%. This year 2022, apple firm reached market share. 30.9%.
Generally, Apple sold a total of 23.8 million units headphone jack (includes Beats models).
Here is the table for the 2022 third quarter wireless headphone market share:
Wireless headphone industry market share, Canalys data
“Apple (including Beats) maintained its leadership position with the launch of the second generation AirPods Pro, which achieved a 34% increase in sales and 31% market share.”
Only Samsung manages to compete with Apple in second place in this industry, but it is a huge distance from Apple.
Apple’s AirPods Pro 2 includes a number of improvements over the previous generation: Advanced Active Noise Cancellation, Adaptive Transparency mode, Custom Spatial Sound modeincrease in battery life or the U1 chip, among others.
Source: i Padizate
