Apple dominates the wireless headphone market, and AirPods Pro 2 are bestsellers

Apple AirPods are once again the market leader.

Apple dominates the wireless headphone market, and AirPods Pro 2 are bestsellers
Apple AirPods remain the headset of choice for consumers

It is a great achievement for Apple that we recently found 8 different iPhone models on the list of the world’s best-selling smartphones in 2022. On the other hand, iPad products have been leading the tablet industry for many years. And now we were able to discover that their wireless earbuds have the highest sales figures on the market.

that’s it AirPods remain the most popular wireless headphones on the market. At least that’s what the latest data from analytics firm Canalys suggests. While the smart personal audio industry has suffered a steep decline, the second generation AirPods Pro has helped Apple maintain its lead.

AirPods is the leader of the wireless headphone industry with a 35.8% market share.

Apple’s first fiscal 2023 earnings call revealed that the last quarter of 2022 wasn’t particularly beneficial for Apple. However, their wireless earbuds smashed the competition. 35.8% market share and total sales of 28.4 billion units.

The wireless headphone market is shrinking compared to the past years. Apple fell 30% compared to the same period of 2021. According to Canalys, this is because Apple introduced its third-generation AirPods in the last quarter of 2021. AirPods Pro 2, on the other hand, took 63% of all AirPods sales, helping the company maintain its leadership in the wearables market.

AirPods

AirPods sales figures in the last quarter of 2022

Apple sold over 91 million wireless headphones in 2022

From Canalys, they announced that their annual sales of True Wireless earphones in 2022 did not lose much, largely thanks to the increase in market share in India and the market momentum fueling the adoption of the devices.

Apple sold total 91.4 billion units Achieved 31.8% market share in 2022. They experienced a decrease of only 1% compared to the previous year. For its part, Samsung has sold 25.6 billion wireless earphones and Xiaomi has sold 15.2 billion units.

AirPods

Canalys TWS Headphones Market Data in 2022

Sherry Jin, an analyst at Canalys Research, has announced that 2023 will not be an easy year for wireless headphone manufacturers. During consumers are spending less and lessbig companies must fight for a larger market share with technological innovations that don’t exist yet.

Source: i Padizate

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I am Mary White, a news website author and a writer at Gadget Onus with an extensive experience in the world of wearables. I am passionate about discovering the latest technology trends and writing engaging content to keep readers informed.

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