Since TikTok took over the internet, the short, vertical video format with audiovisual content has become mandatory for every social network that wants to stay relevant. For example, Instagram created ‘reels’ and YouTube, for its part, created ‘reels’.YouTube Short Videos‘.
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Due to the success of this format, platforms are increasingly developing tools to make it easier for creators to edit and publish short content, such as YouTube, which has created a way to convert long videos into ‘Shorts’. giving them greater visibility among new audiences and added new functions.
(You may be interested: YouTube announced its new AI chatbot for users: this is how you can use it).
This is called ‘Design Editing’ and works from the ‘Remix’ option in the mobile app. Offers new templates and features facilitate vertical editing of contentsuch as split screen options.
This tool makes it easy for creators to showcase the best parts of their long videos as an entry point to reach new audiences, butnot limited to portrait format What ‘short’ requires.
(Interesting: Viral videos: Which were the most watched on YouTube Colombia in 2023?).
It is also worth remembering that YouTube offers financial compensation to ‘Shorts’ It’s also a good growth opportunity for full-time content creators, as videos always perform better.
ALEJANDRO VICTORIA TOBON
DIGITAL COVERAGE EDITORIAL
TIME
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